this sale was going to look like from the parking lot.
When I got within 5 blocks of Hy-Vee every car that turned in front of me was heading in the same direction. When I turned the corner to the Hy-Vee grocery store I saw a line of people trying to get in the store, a line of people trying to get out of the store and a couple of forklifts trying to get more stuff in the store. The parking lot was full and cars were spilled over into adjoining business parking lots. I drove in front of the store and there were people pushing and pulling two carts at a time. They had loaded up on 4 hams, 4 turkeys and had 24 - 12 packs of pop. It was unbelievable.
I noticed license plates from out of our county and it dawned on me that even though the store opened at 6:00 a.m. that the majority of these people had been in that parking lot for at least an hour waiting for the store to open or worst yet standing in line.
Now to the point of my post. Why would people do this? When money is tight, people will stand in line for a good deal but I calculated that without the pop, this was not in truth a great deal. I see this all the time when I go to the grocery store and there is a sale on pop. People are loading their carts with packs upon packs of pop - whole cart loads full. Sometimes two cart loads full and it is as if pop was a staple just as flour and sugar are.
I drink coffee and coffee is pure coffee. I add a little sweetener to it but at least I know what is in it. Pop is a rare treat in our household. Our refrigerator does not have a water dispenser on the outside so I keep a nice container in our fridge of water for anyone to have to drink.
Take the pop out of the equation and it wasn't a good deal for our family. As Debs said in her comment "it's not a bargain if it's something that you don't really need or use."
I looked at my price list from last November and I was able to get a whole turkey for around 40 cents a lb. and turkey breasts were on sale for around 99 cents a lb. Ham was anywhere between 99 cents a lb. and $1.50 a lb. If I am careful it is possible for me to get a 4 lb. boneless ham for $6.00 and a 15 to 18 lb. turkey for around the same price. It will cost around $12.00 for these two items. Pop will be on sale again for $2.00 a 12 pack (and some times $1.50 a 12 pack) if I would want to purchase it. So 6 - 12 packs of pop will then cost around $12.00. Total price - $24.00 for these items and less as I think I will be able to get the ham a little cheaper.
OR I could be totally wrong. Food prices have gone up, but turkey and ham tend to be loss leaders at Thanksgiving and I can always rely on the two weeks before Thanksgiving and the week of Thanksgiving as being the best time of year to get a good deal on turkey and ham.
People get caught up in the sales flyers and in this sales flyer it said that this was a $57.42 value. That would be true if you paid top dollar and I mean top dollar for these items. No one would pay that amount of money for these items. So, watch those prices and really take into account if a sale is really a sale or not. And as a side note, in our area the best deals for your Christmas ham is right before Thanksgiving. I have noticed this over the past several years that hams are on sale at their best price right before Thanksgiving.
Again, armed with a little knowledge can save you big at the grocery store.